BMW, Bayerische Motoren Werke AG is an iconic premium automobile brand that is famous by its German engineering excellence and the latest technology. BMW was established in 1916, and was initially an aircraft engine manufacturer. Nowadays, it is the world leader in making premium vehicles that don’t just look for performance, but also comfort and comfort as well.
BMW is competing with many German brands globally however, the simple marketing strategy and focusing on the most appropriate brand ambassadors took the brand to the next degree. We are presenting the most popular brands in the field of Brand Ambassador of BMW worldwide and also the most popular brands from India.
Samantha Tan – BMW M Motorsport Global Ambassador
In a captivating combination of speed, energy and commitment, Samantha Tan has been recognized as BMW Motorsport’s Global Ambassador for 2025 as well 2026. Samantha is 27 years old and an Asian-Canadian racer and co-owner and owner of ST Racing. Samantha Tan embodies the heart of BMW’s Motorsport philosophy: driving for innovation, pushing boundaries, and enthralling fans around the world.
Hans Zimmer – Global BMW brand ambassador
To help promote BMW globally, Hans Zimmer was appointed as BMW’s brand ambassador. Hans Zimmer is an Oscar-winning music composer renowned for his innovative work. BMW named him Music Director Creative of BMW’s electric cars, particularly the BMW I series.
Sachin Tendulkar – Brand Ambassador of BMW India
The legendary cricket player, Sachin Tendulkar was the first brand ambassador for BMW in India He was chosen in 2012. Tendulkar has been active in promoting the brand over the many years and has several BMW models, with the BMW i8 being the latest model in his collection. Before his partnership in BMW, Sachin had also collaborated with Fiat to promote Fiat Palio S10. Fiat Palio S10.
Shiv Kapur – BMW Golf Ambassador
To help promote the BMW Golf Tournament Series, Shiv Kapur was selected as the brand’s ambassador in 2009. Shiv Kapur was the ambassador for and promoted the BMW Golf Cup International, consolidating the brand’s reputation with excellence in sportsmanship and precise engineering.
